Mr. Toks Modupe, the Chairman, Lead Strategist, TPT International |
TPT
International, a foremost Public Relations Agency in Nigeria last weekend, emerged
the most Media Friendly Public Relations Agency of the Year at the 2016 Brand
Journalists’ Association of Nigeria (BJAN) Awards held in Lagos
Brand
Journalists’ Association of Nigeria (BJAN) is the umbrella body of practicing
journalists covering Brands, Public Relations, and Marketing Communication
beats in Nigeria. The award, according to Goddie Ofose, Chairman of BJAN, is
aimed at rewarding excellence in the fields of Public Relations, advertising
and marketing communication.
Ofose maintained that
TPT deserved such honour because it is a Public Relations Agency of repute
known for its outstanding media relations strategies and campaign executions. TPT beat four other agencies to the keenly
contested award.
Last
month, the agency also emerged as the PR Agency of the Year at the 10th
Media Nite Out Award for its “consistent endeavor to re-define Public Relations
practice through innovation and passion.”
“Obviously,
our edge in the industry is our creative solution to client briefs. We believe
in innovation and professionalism. In today’s PR world, content is a major driver
of perception and for us at TPT, we are not unmindful of this global trend
which is actually what makes technologically driven platforms like the social
media very effective in conversation orchestration.
“However,
the combination of traditional media and technology-backed platforms helps to
deliver a trado-social impact that we consistently deliver for our clients,”
the highly respected PR professional concluded.
TPT started business in February 1998
and has since grown into the leading Public Relations solutions provider to top
brands that spread across various sectors in Nigeria.
TPT has won
the ‘PR company of the year’ award six times in the last ten years.
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